Here at Carry Maternity, we create a rewarding experience, for women in all stages of their pregnancy; Before, During & After.

The full Carry experience entails a personalized shopping experience, a carefully curated selection of styles from the best brands available, flexible hours, our Baby Bonus Loyalty Program, & regular in-store & online promotions. Find out more about these services below!

Carry Maternity Line


Personalized Shopping Experience

Despite our great selection and size guides/tips on our website, the Carry boutique experience is like no other, and we will always strive to provide you with the best in-store styling services.

Thanks to our intimate and experienced team, you’ll find honest and open solutions to changing bust-sizes, formal events, and looking professional on a daily basis, without sacrificing comfort. Our talented in-house designer and stylist Pat Gillespie’s mission is to show you how to dress well on any budget while still channeling your own or even your favourite celebrities’ style.

We leverage over 20 years of fashion design experience to dispel the frumpy maternity wear myth.  As you embrace your newly changing body, we can show you how to keep your style and sanity without losing a beat.

Learn what to buy, what to borrow and what you will want in your closet forever!


A Curated Selection of Styles

Brand recognition means a lot to us. It means there’s a level of trust, standard, & care associated with that name.

Along with offering a carefully curated selection of brands to our customers, Carry even has its own in-house line!

Designed locally in Toronto by the mother-daughter team of Pat & Katherine Gillespie, the Carry line has been steadily gaining recognition within Canada; dressing lifestyle bloggers (Yvonna Chow @glamouraspirit, Sarah Jade @tastesbyjade) & celebrities (Jessi Cruickshank, Michelle DubéCoco Rocha) alike.

Together, Pat & Katherine bring over 20 years of experience to the design table. Using timeless concepts proven to work, plus staying contemporary with current trends is a huge priority. They create a variety of key wardrobe pieces designed to fit a variety of body types. Fabrics & cuts are carefully chosen and thought out; keeping season, function, your changing body, and (of course), fashion in mind.

Shop the Carry line here!

Along with designing in-house, Carry takes a lot of the guesswork out of maternity shopping by selecting brands that design top-quality pieces, and even then, by selecting only the best of each season.

Some of our best-selling brands include:

Seraphine – An extremely popular brand that carries dresses perfect for baby showers or special events with a classy European touch, styles from this line photograph beautifully. Avoid getting hit with duties & external shipping costs by shopping Seraphine at Carry Maternity; one of the few Canadian retailers holding them in-stock year-round.

Isabella Oliver – For timeless basics that stand the test of time, Isabella Oliver is for the woman who wants a few essentials that effortlessly layer. Avoid getting hit with duties & external shipping costs by shopping Isabella Oliver at Carry Maternity; one of the few Canadian retailers holding them in-stock year-round.

Jules & Jim – For ladies who love shopping Canadian, this Montreal brand is perfect for the petite and carries a French-Canadian touch.

Ripe Maternity – For pieces that transition well from desk to dinner, this versatile Australian line is a go-to for bump-flattering fits. Avoid getting hit with duties & external shipping costs by shopping Ripe at Carry Maternity; one of the few Canadian retailers holding them in-stock year-round.

Bravado – Another local Canadian brand, this line designs supremely comfortable & supportive bras that transition well with your changing curves, both nursing friendly and simply maternity. Try them on in-store for a free bra fitting, and suggestions/tips that suit your needs.


Flexible Hours

Carry Maternity caters to professional and career-driven women who want to look and feel their best during their pregnancy, at all times!

While we carry an array of lounge and comfort-focused clothing, our primary selection consists of dresses and separates designed to take you from desk to dinner with ultimate ease.

However, this means that you can’t always break away from work to get to us, and we understand that! That’s why we offer Flexible Hours, built around your busy days.

Simply give us a call and let us know in advance when you’d like to be in, and we will do our very best to accommodate for the most convenient timings. We’ll ask some brief questions over the phone/email, and even set aside some ideas for you, to make your experience efficient.


Baby Bonus Loyalty Program: Our Gift to You

Become a member of our Baby Bonus Loyalty Program and you will earn 5% of every purchase as a thank you from us*.

To enroll in the Baby Bonus Loyalty program, join our email list!

Redeem your Baby Bonus after your 34th week, in-store or online, for any delivery and post-partum essentials.

*5% calculated before taxes


Other Promotions

We know the expenses pile up during your pregnancy, but that doesn’t mean you need to miss out! Our periodic promotions enable you to make the most of your shopping experiences here at Carry.

Once you sign up for our email list, you’re provided first-access to when and what promos will be happening.